We were lucky enough to have Emily join us for FunnyBizz SF where she shared how the principles of comedy have shaped the development of the Lyft brand and community. By embracing the tools of humor and improvisation, they break down barriers between strangers and build a delightful user experience – leading to the creation of amazing user-generated content.
Slideshare here:http://www.slideshare.net/emilycastor/laughing-with-strangers-the-comedy-of-lyft